Thursday, March 22, 2012

Bespoke Bloc Type





"Bloc Type" is the work of second year design student Bridget Nielsen, for her xType assignment Winter quarter. It was inspired by some of Neville Brodys' condensed sans serif fonts and her love of Cyrillic font designs. To create her letterforms, she hand-cut paper stencils from light cardstock and silkscreened a small edition of posters in various colors as seen above. Having never designed a typeface, Bridget found it a challenge to create a design which was consistent, functional and yet beautiful at the same time, and to produce it entirely by hand. So popular was her 3-color proletariat typesetting poster Shh!, inspired by the 1941 Russian poster "Don't Gossip" by Vatolina and Denisov, Bridget has promised to print a second edition. I'll be sure to make an announcement when this happens. 

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